Video Content Marketing
Videos are an excellent way to convey complex information in an easy and entertaining form. It has the potential to grab your consumer's eyeball. The consumer can watch videos on various platforms such as desktop, smartphone devices, android, or iOS while at work, travelling, or at home. Researchers say, "Marketing videos account for 70-80% of internet traffic, and digital marketing has been increasing exponentially. On average, user share videos 400% times more than plain text or images."
Why Video Content Marketing for Your Brand?With the advent of feature-rich smartphones, a thrilling video can be seen anytime and anywhere. Millions of people tune in to watch your video; it can work wonders for SEO and help to drive conversion rates. More than 50% of the online consumers strive to buy a product or try service after watching a marketing video. It plays an important role in consumer life, consideration, and buying decisions. It proves crucial for influencing a brand, and good video content has the potential to turn the tables for your brand.
Your Brand Image
A highly skilled video is important to create the right buzz in the market and give an everlasting impression of your brand. An eye-catching video could be used for a sales pitch, training, educating people, lead generation, and explaining the product or services. A good video content marketing is the key to reach more target audiences.
Tell Your Story with An Astonishing Video.
Video content marketing should be interactive and give enthralling experience to the consumer. You need to identify how and what mark you have to leave on the viewers? A compelling video will lead to the trust and reliability of the consumer.
Every brand has a unique thing to speculate. With the right narrative and professionals like animators, videographers, and creative directors, we can give great exposure to your product or service and corporate identity. Our highly skilled team will capture the brand personality, its emotion & potential value, and display in the most compelling way on the screen. We can help you engage with potential audiences, grow brand visibility, and improve social engagement. On the technical front, we can enhance conversion rates through video content marketing.
Power of Digital Video Content
Today, social media is an essential part of any video content marketing if you wish to get the desired reach and awareness of your brand. At Transcend Films, we have been honing YouTube to help brands reach and engage with their fans since the inception of our video production services. Other than YouTube, we offer video content production for Facebook, Instagram, Twitter, and LinkedIn.
We have the expertise to create digital marketing videos with amazing content that will cut through the nuisance to meet your business objectives. Since each social media has its set of audience and requirements, our tech experts can provide native videos that fit the needs of your brand campaign and social channel perfectly. Our high-targeted and engaging content can chase millions of instant views.
Some Services We Offer:
- Digital Video Content
- On-Site Video Production
- Promotional Video Production
- Video Testimonial
- Video Content Production for YouTube, Facebook, Instagram, Digital Marketing
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Frequently Asked Questions
What is Video Content Marketing?
Video content marketing helps to build valuable relationships with your target audience through online media. Today, the internet has changed marketing trends. People are now leaning towards digital advertising. Video content marketing primarily focuses on the creation of videos that create brand awareness, and boost up sales. It is a form of advertising and what makes it different is the unique video content, craft stories to capture people's attention and introduce the happy journey of your customer.
Why Does Your Business Need a Video Content Marketing?
Today, a video has become an important channel of communication for any brand. Almost 60-65% of internet audiences watch or live stream videos on various streaming apps. Video is quick, shareable and allows companies to give new dimensions to their brand identities for marketing, media coverage and upsurge their sales. From special effects to appealing locations, entrepreneur interviews to product demo, videos can be used for various purposes. In this digital era, video marketing is critical for SEO and pages that can rank on the top position of Google and SERPs.
How to Use Video Content Marketing to Promote Business?
Video offers a great chance to showcase the benefits and features of your product or services and everything associated with your business in a unique and engaging way. This will help you promote your brand or create awareness in a real-time with the potential audience. Some innovative ideas to promote business through videos include Collection Videos, Demonstration Videos, Customer experience or testimonials Videos, Launch Videos, Tie-Up Videos, Achievement Stories, etc.
Whom should I use in Video Content Marketing?
Usually, professional actors can be used for voice-overs and on-screen words. Being professional they are thorough with dialogue delivery, and they will make a great impact on your videos. If you need to trim your budget, there are other ways such as creating videos with an employee or any influential person in your known circle.
How It Would Cost for Video Content Marketing?
Video marketing is not so expensive unless you promote it across social media channels by fuelling money in ad campaigns like Facebook, Instagram or Twitter. Curating Videos are affordable if you learn how to use the given resource in the right way. If you don't want to compromise and prefer high-quality videos, then be prepared to shell out more from your pockets. The cost varies from one entrepreneur to another, and product to product and the goals designed for the creation of marketing videos.
